

Motorola is launching its newest top-end phone, the Moto Edge 50 Ultra, in India with a focus on AI integration. The phone comes with an in-built generative AI system, allowing users to create images using just text without needing third-party apps. Concerns about potential misuse have been addressed by Motorola's marketing head Shivam Ranjan, who also shared insights into the company's upcoming phone lineup and their goal to become a top-three brand by 2025-26 in India and globally.
Background
Artificial Intelligence (AI) has become increasingly prevalent in the smartphone industry, with features such as virtual assistants, machine learning-powered photography, and intelligent battery management becoming common. However, Motorola has taken AI integration to a new level with the launch of its Moto Edge 50 Ultra.
Moto Edge 50 Ultra: AI Features
The Moto Edge 50 Ultra boasts a built-in generative AI system, allowing users to create images using just text. Without the need for third-party apps, users can input a prompt and watch as the AI generates a corresponding image.
This feature has generated excitement among users, as it opens up endless possibilities for artistic expression and content creation. However, concerns have also been raised about potential misuse.
Addressing Misuse Concerns
Motorola's marketing head, Shivam Ranjan, has addressed these concerns by emphasizing the company's commitment to responsible AI development. He stated that the generative AI system in the Moto Edge 50 Ultra has been designed with safety in mind, and that users will have control over the content that is generated.
Motorola's Upcoming Phone Lineup
Ranjan also provided insights into the company's upcoming phone lineup. Motorola plans to launch several new models this year, including foldable phones and devices with a focus on gaming.
Goal for Top-Three Status
Motorola has set an ambitious goal of becoming a top-three brand in India and globally by 2025-26. Ranjan expressed confidence in the company's ability to achieve this target through its focus on innovation, quality, and customer satisfaction.
Q1: What is generative AI?
A1: Generative AI is a type of AI that can create new data or content from scratch, such as images, text, or music.
Q2: How does the Moto Edge 50 Ultra's generative AI work?
A2: Users input a text prompt into the device, and the AI generates an image that corresponds to the prompt.
Q3: Are there any restrictions on the content that can be generated?
A3: Motorola has implemented safeguards to prevent the generation of inappropriate or offensive content.
Q4: What other AI features are available on the Moto Edge 50 Ultra?
A4: The device also features AI-powered photography, battery management, and voice assistant capabilities.
Q5: When will the Moto Edge 50 Ultra be available in India?
A5: The expected launch date for the Moto Edge 50 Ultra in India is September 12, 2023.

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